Wednesday 12 April 2017

5 Things to Look For in Professional Printing Services

Becoming an entrepreneur brings in with it endless tasks and jobs which you need to take care of. One such aspect which businesses today need to pay special attention is marketing their business. Thanks to the internet, although there are ample new avenues where entrepreneurs can market about their business, nevertheless, print marketing still remains an effective medium for advertising as compared to its digital counterparts. Print marketing includes your professional brochures, visiting cards, banners, labels etc. This post helps provides you with some effective tips on how to choose the best quality printing company which caters perfectly to your business needs.

Look for Experts
Many entrepreneurs often don’t give it its due, nevertheless, right from your initial days invest and hire a professional printing service which can not only deliver what you want but will also help you customize as per your requirements. When you hand out your company brochure to prospective customers, the design and layout of your brochure will either create an impression on the clients or make them ignore you for the lack of it. So always put in special care and attention to ensure that your office stationary comes out just perfect. After all, first impression is the last impression!

See their Portfolio
Alright, so you have finally caught hold of a good quality printing press. Now the next step in this is to ensure that these guys live up to your expectations. If you want to try this, then start off by asking them to show some of their sample work which they may have done for their other clients. If you find them alright, then you can even delegate them the task of designing some sample templates of flyers and brochures printing.


Check what others say about them
These days there are so many Digital printing companies that selecting the one becomes quite difficult. One smart way to avoid all this is to talk to your friends or colleagues and try to get some references and recommendations from him regarding the printing services which they may have opted for. Remember that references play a major role here. Also, you can even see their work and then take a call for yourself whether the printing services you are looking are suitable for your business or not. So no harm in trying, isn’t it?

Quality assurance and check
For any business, one aspect which cannot be compromised is that of quality. The same holds true even for the printing and packaging companies you select for getting all your printing requirements from. So be very open about your quality concerns right from the very beginning making it very clear at every stage that quality is non-negotiable and ensure that the quality of paper and ink which is being used is of standard quality so as to avoid any embarrassing moment in front of your clients.

Customize it please!
Thanks to digital printing you can print anything and everything under the sun today. But printing your labels or visiting cards, brochures or any other office stationary is not as easy as it looks. You need to go a step further and customize it. Make sure that the printing company you choose offers you customizations as per your needs and requirements. This will help provide your business with that additional edge over your competitors.

Redprints is one such printing company which not only provides its clients with end to end best quality printing solutions and at reasonable prices, but they also offer customizations as per your business needs. So you can now get your Custom Printed Labels which you’ve always wanted for your business!



Thursday 6 April 2017

Reasons Why Digital Printing Services Is Essential For Your Business

We may be living in an era of technology, with tons of focus on social media and online strategies, but mind you, the paper has not lost its significance. Nothing speaks volumes of your brand like a unique visiting card or a beautiful brochure. And, trust me the best way to get these rolling is via a reputed digital printing service in Gurgaon. Here are some reasons as to why digital print solutions are an essential part of a marketing campaign for businesses growth.
Corporate Events:
Marketing is the key to any business, be it big or small. To retain that cutting edge, you have to constantly stay in the limelight. Trade fairs, corporate parties, and special events are perfect to showcase your business and promote your brand. Optimal quality brochures, captivating catalogues, and elegant invites that are consistent with the theme of the occasion can grab the eyeballs of your target audience.
Promotional Products
A great way of spreading information about your brand is through promotional products. Thanks to T-shirt printing in Delhi with arresting designs, businesses can turn their customers into brand ambassadors. Moreover, items like caps, custom branded mugs, folders, calendars, dairies are great marketing tools and conversation starters.

Professional Business Cards: 
We all know networking is an important aspect for making valuable business connections. Despite it being the age of email and texting, nothing beats the good old visiting card when it comes to attracting warm leads. Apart from exhibiting a certain level of professionalism, a well-designed, customized card can make a great impression about the quality and ethos of your brand. In other words, it can go a long way in enhancing sales and business prospects.
 Visual Stimulation:
There is documented evidence that visual stimulation has a strong impact on the consumer. People are likely to absorb and recall the information they see displayed on digitally printed banners, flyers, posters, danglers, stickers etc. compared to something they have heard or read. Not to mention, outdoor advertising is cheaper.
A Variety of Options:
Another advantage of digital printing services is that it provides business owners with an array of marketing options to connect with existing and new customers. From monogrammed stationary, bright labels, customised gifts, letterheads, coffee mugs, coasters, booklets, visiting cards, flyers, to stylishly designed brochures, the endless list has something for everyone.
Personalisation:
Fostering a personal connection with your clients can prove to be extremely beneficial for your business. A reputed digital printing company in Gurgaon can help craft corporate gifts with unique content for special clients. Attractive and personalized gifts leave a favourable impression and increase response rates.
Customised Packaging:
Given the cut throat competition in the business landscape getting your message across through ingenious measures is vital to stay ahead of the curve. Packaging is a potent tool in this endeavour if used correctly. Service providers of packaging printing in Gurgaon can devise innovative stickers and address labels with brand logos to achieve your publicity goals.
If your marketing is lagging and you searching for ways to infuse a sparkle into your promotional campaign, look no further than Redprints, the perfect choice for digital and offset printing in Gurgaon. The one-stop shop that offers the whole bouquet of services can help boost your brand image and take your business to new heights.